Teams | Collaboration | Customer Service | Project Management

AI tools are everywhere in agencies today. Upto 78% of organizations globally are already using AI in at least one business function. Many agencies are using ChatGPT for content, Midjourney for design, SurferSEO for optimization, and dozens of other tools to work faster and deliver more. But here’s the problem: While AI is speeding up execution, most agencies still lack visibility into how these tools are actually impacting productivity, billable work, and team performance.

A conversation with Freshworks Chief Product Officer Srini Raghavan.

Operations teams are drowning in work that shouldn't require a human brain. Status updates. Resource shuffling. Chasing down project data that lives in six different tools. I spent years managing client delivery for agency teams before joining Teamwork.com, and the pattern I kept seeing was the same: smart people spending their best hours on administrative work instead of strategy. Now, with the emergence of practical AI and automation, we finally have the tools to do something about it.

The fundamentals of internal communications haven't changed. Employees need clarity, context, and trust. But the environment around those fundamentals has shifted considerably. For many IC teams, the gap between what’s expected of them and what they’re equipped to deliver has only increased.

The global employee monitoring software market is expected to grow from about $7.27 billion to $7.61 billion by 2029. This means the compound annual growth rate (CAGR) is around 16.9% to 18.1% each year, according to The Business Research Company. This big growth is happening for three main reasons. First, more people are working from home or in mixed office-home settings now. Second, companies need better ways to protect their computer systems.

Before I joined Teamwork.com, I spent many years working at agencies and start-ups that were scaling fast. One pattern kept repeating: a team would nail their project delivery process at 20 people, then completely fall apart at 50. The manual workflows that held things together, spreadsheets tracking approvals, email chains for resource requests, copy-paste status updates, all broke the moment the org tried to scale. The case for project management automation is obvious in hindsight.

April’s roundup is all about giving you more control and clarity across your work—from the new Insights Panel that brings customizable, widget-based reporting into a single view, to deeper AI integrations with Claude Cowork for real-time project insights. We’ve also introduced more flexible quote settings, expanded automation capabilities across the platform, and given you more visibility over Scheduled Reports.

Meta is tracking employees. But that’s not what workforce analytics is.

Discover the latest 15+ best time keeping software 2026 in this blog. Today we will give you a detailed insight into the world of time keeping.

An analysis of IT requests shows the rise of a “ghost shift” as flexible jobs have extended the workday. IT support isn’t keeping up.