Marketing agency software: 15 tools your agency actually needs
Most marketing agencies don't have a tool problem. They have a "too many tools" problem. I've seen it over and over across Teamwork.com customers. An agency starts with a project management app, bolts on a time tracker, and adds a separate invoicing tool. Then nobody can tell whether a retainer is profitable until the quarter ends. According to Teamwork.com's Sprint to AI Report, 58% of professional services teams juggle three to five separate tools just to manage their work.