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By Asana
When Andrew King, who heads up competitive intelligence at Asana, needs to help a sales representative win a deal, the information has to be exactly right. This means sourcing specific, current details customized for each individual rep. King supports a 400-person sales team. Each rep is working different deals, facing different competitors, and at different stages of the sales cycle.
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By Asana
As AI accelerates work, leaders need to be more deliberate about what technology takes off people’s minds and where human attention can create the most value. AI promises to help organisations move faster. But at two Asana executive dinners held in Sydney and Melbourne in August, a different leadership question emerged: what should we choose not to accelerate? The challenge is not finding more hours in the day, but creating better conditions for the hours people already spend.
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By Asana
I’m TJ Power, a neuroscientist, no.1 bestselling author of The DOSE Effect, and the founder of DOSE Lab. Over the last 12 months, my team and I have been laser focused on a new question: how can we help society build successful brains that are ready for the AI future? Recently, with Asana, I hosted a series of dinners in Sydney and Melbourne for C-suite executives.
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By Asana
When Jerry Weltsch, Head of Analyst Relations at Asana, receives a new industry report, he doesn't read it cover to cover. He assigns it to a custom AI research assistant to analyze. Jerry is responsible for managing relationships with industry analysts who specialize in software markets. That means constantly reading research, making sense of it, and communicating what it means for the business. Before customizing his teammate, Jerry used to process four or five analyst reports a week.
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By Asana
Knowledge workers spend more than half their time on work that isn't their actual work. Sorting requests. Writing status updates. Following up on things that were supposed to be done last Tuesday. According to Asana's State of AI at Work 2025, that number is 55% of the workday — busywork that AI can now absorb, if you set it up right. Download the report.
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By Asana
Clear expectations and a sense of mission make work meaningful—yet data shows both are harder to achieve than it seems. Only 46% of employees feel clear about what’s expected of them at work, according to a 2025 Gallup poll. Meanwhile, only 31% of managers feel engaged. Asana Goals was built to close that gap by giving teams a structured way to connect daily work to the results that matter. Asana Goals gives every team a single place to define what success looks like.
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By Asana
When Steven Borobio-Bennett, APJ Programs and Operations Leads at Asana, starts his day, his Slack inbox is already full. Reps and partners from across the region come to him when something needs attention—a deal question, an escalation, a process issue that needs a fast answer. The messages never stop. Steven is the expert they need, but he’s only one person. And when response time slowed down to days, deals slowed down with them.
Employee Performance Review Template: 15 for Managers
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By Asana
When a competitive tear-down request comes in, Lizzy Munro doesn't start by opening a spreadsheet. First, she needs to understand the landscape: what competitors are offering, how they're positioning it, and where Asana can stand apart. That means combing through competitor websites, analyst reports, and past research, sometimes across eight or more brands, each with 30-plus data points.
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By Asana
Managing a modern content team takes more than just keeping a list of ideas. You need a central platform to organize your strategy, production, and distribution. Without a good system, your team might repeat work, miss deadlines, or lose a consistent brand voice. To organize your content marketing and social media management, we’ve reviewed and ranked the best content calendar tools.
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By Asana
Shipping software takes more than generating code. The decisions, specs, tickets, dependencies, and release plans all have to move with it. Introducing Command by Asana, the planning and product development system for builders. Command gives engineers and coding agents the shared context they need to move work from plan to release. Release forecasts stay current as the work changes, risks surface before they become delays, and leaders can see where delivery stands without another status meeting.
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By Asana
Ops teams are drowning in requests—manual intake, duplicate asks and status updates stitched together one person at a time. See how the Asana AI Teammates Program Ops Manager and Portfolio Advisor classify and route incoming work, catch overlapping requests before they spin up redundant effort, and flag dependencies across the portfolio. See what's possible at asana.com/A.
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By Asana
Introducing Asana Service Management, the AI-native enterprise service management solution. One intake point for every department. No matter what an employee needs, they have a single place to ask, and every request routes to the right team automatically. AI handles the routine stuff on the spot. Forgot your password? Reset in seconds. Benefits question? Answered. Your team gets time back for the work that actually needs a human.
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By Asana
Andrew King leads competitive intelligence at Asana and his job is to make sure every sales rep (all 400 of them) has exactly the right information to win their deal. The problem? Each rep faces different competitors, different deal stages, and needs different content. Manually producing at that scale is nearly impossible. So King started using an AI Teammate and it changed the way he works. In this video, learn how he uses AI Teammates to.
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By Asana
Agentic Work Management is here – your easy button for AI productivity across every team. Now included for every paid Asana customer: 30+ new prebuilt AI Teammates, ready to work inside real workflows, and Asana Dash, your personal AI chief of staff and Asana expert that knows your goals and priorities and surfaces what needs your attention. Together, they show what Agentic Work Management makes possible: humans and agents working from the same plan, with the same context and goals, to coordinate and execute critical work.
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By Asana
Welcome to the August edition of What’s new in Asana, our monthly product update. Key moments: AI Studio instruction suggestions: Improve automation instructions in AI Studio with tips from Asana AI to make your instructions clearer. And remember to follow us on our other social media channels: LinkedIn - / asana Instagram - / asana.
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By Asana
Learn how the Head of Analyst Relations at Asana uses an AI Teammate to keep his team current on analyst research—without reading every report. Chapters: More from Asana.
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By Asana
Efficiency only matters if you can prove it. Discover how leading teams are quantifying AI-powered workflows — from expanding capacity to driving measurable business outcomes.
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By Asana
Learn how Ideal Security built an AI Teammate to update shipment tracking files, turning 90 minutes of weekly manual work into zero. More from Asana.
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By Asana
Welcome to the July edition of What’s new in Asana, our monthly product update. Key moments: Create permissions in RBAC: Use RBAC to create permissions so super admins can control who can create projects, portfolios, goals, public teams, and read-only links. And remember to follow us on our other social media channels: LinkedIn - / asana Instagram - / asana.
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Asana is a leading work management platform used by teams to stay focused on the goals, projects, and daily tasks that grow your business.
Asana helps you coordinate all the work your team does together. So everyone knows what needs to get done, who’s responsible for doing it, and when it’s due:
- Get organized: Plan and structure work in a way that’s best for you. Set priorities and deadlines. Share details and assign tasks. All in one place.
- Stay on track: Follow projects and tasks through every stage. You know where work stands and can keep everyone aligned on goals.
- Hit deadlines: Create visual project plans to see how every step maps out over time. Pinpoint risks. Eliminate roadblocks. Even when plans change.
Asana is free for teams up to 15 members with unlimited projects and tasks. Web and mobile apps are available at asana.com, iTunes, and Google Play.