San Francisco, CA, USA
2009
  |  By Asana
Today, teams work across different locations, systems, and platforms. This means they often have to manage requests, approvals, deadlines, and files using several tools. As workflows get more complicated, productivity drops because people spend more time on updates, searching for information, and handling administrative tasks that don't move their projects forward.
  |  By Asana
A well-designed onboarding process helps new hires become productive quickly and encourages them to stay with the company. The transition from candidate to team member is easier when you provide employees with structure, consistency, and an easy-to-use digital system that supports their new role. Studies show that a structured onboarding process can improve new-hire retention by 82% and increase productivity by more than 70%.
  |  By Asana
Subtasks are one of the most useful parts of Asana. They let you break a big task into smaller steps, assign pieces of work to different people, and track progress without losing sight of the bigger picture. But working with subtasks used to take a few extra steps. You'd leave your project view, open a task pane, and work from there. If you wanted to turn an existing task into a subtask, you had to open a menu, search for the parent task by name, and click through a few more steps to confirm.
  |  By Asana
Stephanie Bui, content marketing strategy lead at Asana, used to think about her role in straightforward terms: managing content calendars, overseeing assets, and running a team. That framing worked when each idea lived in one or two places, like a gated asset or a blog post. The work started with one strong idea and ended when it shipped. AI changed all of that. A single idea ending at one asset was no longer enough. "AI raised expectations," says Steph.
  |  By Asana
A growth marketing team builds an intake rule in Asana that handles their repetitive tasks. The rule handles every incoming request: One branch for high priority requests spins up and assigns subtasks so that the team can get straight to work. Another for medium-priority tasks uses AI to summarize the request and suggest next steps. A third routes low-priority requests to the team's backlog with a due date. The rule is complex, and it works beautifully. Then the sales team wants to use it too.
  |  By Asana
When Aubrey Rogers, Head of Creative Operations & Production at Asana, kicks off a new creative campaign, she doesn’t start with execution. First, she needs to understand what’s happening and why. This often means a team kickoff, go-to-market decks, and streams of back-and-forth conversations happening on multiple platforms. In theory, Rogers should have everything she needs after kickoff. She’s defined the strategy and aligned stakeholders.
  |  By Asana
You just spent 30 minutes in ChatGPT working through an idea — outlining a campaign, mapping out next steps, pressure-testing a plan. It’s clear, structured, and actually feels ready to go. Now what? Copy it into your team’s tools? Recreate the work, assign owners, figure out where everything lives, and get everyone aligned? The thinking and ideation part is solved. The coordination and execution part isn’t. Real work doesn’t stay with one person.
  |  By Asana
Security is what makes it possible to build and ship software with confidence. But in fast-moving engineering teams, it can drift into an afterthought—a final hurdle before launch rather than a voice at the table from day one. Varun Prusty, staff security engineer on Asana's security architecture team, believed it didn't have to work that way, so he built something to prove it.
  |  By Asana
The hardest part of a planning offsite isn't always the planning. It's translating that clarity, energy, and momentum into actual projects after everyone has left the room. For Sheila Head, Head of Marketing Operations at Asana, that translation work used to cost an entire work day. "The real work happens as soon as you wrap up the notes and assign action items and get people actually working on the initiatives you all aligned on," said Sheila.
  |  By Asana
Starting today, teams can check on their Asana portfolios, generate and preview new projects, and create tasks directly in Claude, Anthropic’s AI offering. This connection is especially meaningful for teams already using Claude to think through work.
  |  By Asana
Master the art of the perfect go-to-market strategy with Asana's human and AI coordination. Learn how to automate your product launch workflow from initial intake to final reporting, saving your team time and ensuring no critical detail ever falls through the cracks. Chapters: Resources.
  |  By Asana
As the Google Workspace Partner of the Year, we are excited to show you how to eliminate the coordination tax using agentic work. Learn how to leverage the Agentic Work ecosystem by connecting Google Gemini and Workspace with Asana AI teammates to automate complex workflows. This integration allows AI to initiate, orchestrate, and complete work across systems while maintaining human-in-the-loop controls and enterprise-grade security.
  |  By Asana
Ready to ditch the endless email chains and chaotic spreadsheets? Watch our solutions engineer "jump under the hood" to show you exactly how government teams are leveraging AI-powered coordination to turn unexpected emergencies into streamlined, actionable responses in seconds.
  |  By Asana
Creating subtasks in Asana used to mean leaving your project view. Take a look inside the build to see how the team built a faster, more direct path.
  |  By Asana
See how Lizzy Munro, quantitative market researcher at Asana, cut competitive teardowns from multiple days down to just one or two hours using an AI teammate.
  |  By Asana
See how Asana’s content team built an AI workflow to turn one idea into videos, social posts, and written content across every channel.
  |  By Asana
Learn how organizations leverage Asana to bridge the gap between high-level strategy and daily execution. This demonstration covers the entire goal lifecycle, showing you how to align work to priorities, track performance in real time, and keep leadership informed without manual follow-up.
  |  By Asana
Take a look inside the build to see how Asana's rule and branch duplication and branch reordering features give teams a faster way to reuse the automations that already work. Chapters: More from Asana.
  |  By Asana
Discover how to streamline your team's workflow and optimize resource allocation using Asana's AI-powered platform. This demo illustrates how to effectively manage intake, assess capacity, and utilize smart automation to ensure the right people are working on the right initiatives. Chapters: Resources.
  |  By Asana
Forget everything you know about basic chatbots. Bradley Portnoy, our Engineering Lead for AI Teammates, is breaking down why the future of work isn't a copilot—it’s an agent. Unlike stateless AI, Asana AI Teammates live in your shared space, keep their memory, and collaborate out in the open on the Asana Work Graph. It’s time to move work forward, not just chat about it.

Asana is a leading work management platform used by teams to stay focused on the goals, projects, and daily tasks that grow your business.

Asana helps you coordinate all the work your team does together. So everyone knows what needs to get done, who’s responsible for doing it, and when it’s due:

  • Get organized: Plan and structure work in a way that’s best for you. Set priorities and deadlines. Share details and assign tasks. All in one place.
  • Stay on track: Follow projects and tasks through every stage. You know where work stands and can keep everyone aligned on goals.
  • Hit deadlines: Create visual project plans to see how every step maps out over time. Pinpoint risks. Eliminate roadblocks. Even when plans change.

Asana is free for teams up to 15 members with unlimited projects and tasks. Web and mobile apps are available at asana.com, iTunes, and Google Play.