The day in the life of a customer support agent is not an easy one. Between staying on top of assigned tickets, dealing with angry customers, completing complicated back-end processes, answering repetitive customer inquiries, and adhering to strict company policies, there’s plenty of potential headaches that can spring up. Without adequate support and resources, 74% of customer support agents are susceptible to burnout1.
Did you know that retaining a customer is five times cheaper than acquiring a new one? Customer satisfaction is extremely vital to business success. Your business strategy for the year 2021 probably includes generating more leads, but it should also include retaining your current customers. According to the World Bank, the 2020 recession has been one of the worst since the Great Depression, which was a decade-long economic slowdown.
Do you have customers that contact you during out of hours and although your team immediately responds once they clock in, your first response times and resolution times are simply inaccurate and your customers are dissatisfied? Or, do you offer multiple levels of support but you can't effectively track or bill for the additional service? Well, now you can.
Customer support drives long-term relationships that can be the primary source of profit for your business. However, a customer support process that is slow or does not make itself as accessible as it needs to be can drive customers away. As such, we're going to look at 15 ways to streamline and improve the whole process. The farther that the customer has to go to get the support that they need, the more expensive it becomes for you, and the slower your response will become.
Businesses often undermine the significance of delivering superior customer experience — the driving force which influences the decision of over 90% of American consumers. Unless you simplify your customer support mechanism, you may not be able to deliver a superior customer experience. So, you need to evaluate whether your customers getting exactly what they need.
In Part 1 of this three-part series we introduced the new report by ServiceXRG and TeamSupport. The 2021 Customer Support Transformation report examines current trends in Support delivery and offers tangible guidance for Support and Service professionals to meet growing expectations of both customers and company executives. Part 1 explored the transition of support from a reactive transactional model to a more proactive and preventive approach.
This is part two of a three-part content series between Freshworks and Textline. You can read part one: “9 reasons your customers want to be able to text support” here. It shouldn’t come as a surprise that a photo can greatly enhance any text message you’re trying to send. That includes messages you send in a customer support role to help customers solve a problem or those texts your customers send you.
2020 taught us that predicting the future can be a risky business. But that’s not stopping people from looking into the crystal ball. In fact, the search term “2021 retail trends” on Google yields a measly 416 million results. Given this, you might wonder why we’re doing this. For starters, we’ll limit the scope of this blog to customer experience in retail and e-commerce.
Jewelry is meant for special occasions, and often customers want to see and feel the product before making that special purchase. Major players in the jewelry market like Tiffany’s and Cartier started out with purely physical retail stores, before eventually incorporating online identities. That’s why Blue Nile, one of the first companies in the jewelry space to establish an online-first business, has had to work harder than most in making their business a success.
