San Bruno, CA, USA
Jan 23, 2023   |  By Chris Dealy
Customer service business process outsourcers (BPOs or “outsourcers”) have similar goals and challenges to in-house operations—and some additional ones of their own. They’ve got to keep several plates spinning at all times such as: Do they have a secret sauce that helps them to achieve that?
Jan 10, 2023   |  By Varnika Om
According to Gartner, when customers are able to find resolutions at the end of high-effort experiences, 96% are more likely to be disloyal to brands, and 81% are likely to share negative word-of-mouth. This is why it’s crucial for you to have a ticket escalation process. Read this guide to understand.
Jan 5, 2023   |  By Ida Jessie Sagina
First Call Resolution is a vital contact center metric that monitors accurate and prompt support, tracking the number of customer issues resolved within the first support call. Fast-paced consumers want brands to value their time and expect their needs to be met on time—no matter how they get in touch with the brand— which makes FCR a leading indicator of customer happiness and a direct measure of a call center’s operational efficiency.
Dec 23, 2022   |  By Varnika Om
Measuring your Net Promoter Score (NPS) is the most effective way to gauge customer satisfaction. NPS dates back to 2003, when Fred Reichheld, a partner at Bain & Company, introduced a novel way of measuring how pleased your customers are with the products and services you deliver. If you’re unfamiliar with NPS, this guide will help you understand what NPS means and how you can use NPS for your business growth and to improve customer satisfaction.
Dec 14, 2022   |  By Varnika Om
If you’re in customer service, you’re likely to run into angry/frustrated customers who are facing a difficult time with your product or service. In these situations, you should know how to apologize to a customer properly. From the tone of your apology to how you write an apology statement, it shows the customer that you genuinely understand their position and are actively working towards fixing their issue.
Nov 23, 2022   |  By Ida Jessie Sagina
There’s a ton of data that is created with every support request serviced in your help desk. Every ticket comes with its set of vital time-based metrics, ticket tags, and customer ratings. When you multiply that by the average number of tickets your business receives on a daily basis, what you have is a treasure trove of insights hidden within your help desk system.
Nov 17, 2022   |  By Monica Maria
The holiday season can be stressful for customers and businesses. We at Freshdesk understand the impact of this holiday rush, especially on your customer support team. That’s why we have put together some of the best holiday customer service strategies to prepare you for the holiday shopping window that lasts until the new year.
Nov 9, 2022   |  By Team Freshworks
The Freshworks Fall ’22 Launch highlights our top new product capabilities and solutions from the second half of 2022. Our announcements are focused on three areas: At Freshworks, we are constantly innovating to empower employees, and deliver personalized, delightful customer experiences. Here are some of the highlights for Fall ’22.
Oct 27, 2022   |  By Akshaya Srikanth
If you’re in a customer-facing role, you’re more likely to interact with difficult customers who may be angry, demanding, aggressive, and sometimes even abusive. Learning how to deal with difficult customers and win people over with quality customer support creates a positive brand perception while also contributing to your career growth. Your customers could have had a bad day, and a small bug might be enough to throw them over the edge.
Oct 20, 2022   |  By Varnika Om
If you wish to build a loyal customer base, you must be willing to go the extra mile to meet customer expectations every time you engage with a customer. That’s because customer loyalty is a by-product of high customer satisfaction. Many companies seem to think that their customer expectations will be met with whatever it is that they offer, but that’s rarely ever the case.
Nov 21, 2022   |  By Freshworks
Join Stephen Mann and Deepthi Nagarajan as they discuss all things ESM and how one can get started with implementing ESM in your business.
Nov 18, 2022   |  By Freshworks
As companies evolve to prepare business operations for the VUCA world, cybersecurity remains one of the top priorities. Traditional patching practices are proving to be inadequate for the rapidly expanding needs of businesses today. With more organizations adopting work-from-anywhere mode, patch management is more important than ever to secure employee and customer data. In this talk, Jagsir of SecPod sheds light on how an efficient and fast patch management lifecycle can enhance digital operations as well as improve end-user experience.
Nov 16, 2022   |  By Freshworks
As more organizations adopt distributed work, this shift has introduced a new set of challenges when it comes to delivering IT services and resources employees need, seamlessly and securely, wherever they are. How can businesses ensure that their critical resources can reach users without being restricted by geography? We interviewed Justin to understand from him how remote desktop solutions can enable companies to receive more value from their IT investments.
Nov 10, 2022   |  By Freshworks
With growing IT infrastructure complexities and new system dependencies coming into play, companies are increasingly looking for powerful solutions that provide them 360° visibility into their on-premise and cloud infrastructure. For our very first interview, we invited Mike to tell us why having a single source of truth for all your IT needs is the key to business continuity and providing an ‘always-on’ IT experience that delights your employees.
Sep 8, 2022   |  By Freshworks
Analytics is built for for every Freshworks Customer. With Analytics, you can deep dive into your data and obtain insights, specific to your business. Analytics is a no-code platform built for everyone - you decide which metrics you want to track, how you want to see them and you can do it without having to write even a single line of code. Power-packed features to help with business insights.
Sep 2, 2022   |  By Freshworks
No reviews or negative reviews? Get the answer from Godard Abel, CEO and Co-founder of G2. One of the first things customers look for before making a purchase is authentic reviews from fellow shoppers. In fact, about 95% of customers read reviews before making a purchase. Customer reviews provide social proof, build credibility, influence consumer purchase decisions, and help boost online sales by 18%.
Aug 29, 2022   |  By Freshworks
Say hello to a more delightful analytics experience. Here’s the host of new feature enhancements that await you: With Analytics, you can deep dive into your data and obtain insights, specific to your business. Analytics is a platform built for everyone - you decide which metrics you want to track, how you want to see them and you can do it without having to write even a single line of code.
May 26, 2022   |  By Freshworks
The Neo Admin Center is a centralized console that provides customizable security, user management and billing controls across the Freshworks suite. This video is a deep dive into the capabilities of the module and how it simplifies the core requirements of managing tech stacks that are vital to businesses.
Mar 22, 2022   |  By Freshworks
We talk about who we are, what we do, why we're excited, and why you should be too. All this in around two minutes, so do hit play, We hope you like it, it'll really make our day.
Feb 22, 2022   |  By Freshworks
According to neuroscientist David Eagleman, your brain isn't a single entity. It is a parliament. And three systems are responsible for delight. In our global live+virtual event Refresh 2021, at Mandalay Bay in Las Vegas, David presented his keynotes on certain aspects of ‘making delight easy’ for customers and employees of various businesses: the science of delight. David explained the decision-making process of the human brain along three intricately intertwined phenomena: evaluation, emotion, and the social context.
Aug 1, 2018   |  By Freshworks
This is a sneak-peek of all the things that are in store for you in this guide. By the end of this guide, you should have answers to these questions: What is an online helpdesk and why do I need one? What kind of online helpdesk is best for my business? ITSM or customer support? Hosted or on-premise? How do I put together a feature list? What if I have no idea what I need?
Aug 1, 2018   |  By Freshworks
In this whitepaper, we discuss, for those businesses, the advantages a helpdesk has over email and lay out just how easy it can be to win customer love.
Jul 1, 2018   |  By Freshworks
The key to winning in today's 'Age of the Customer' centres on the staging of hyper-personalized, meaningful experiences throughout the entire omnichannel customer journey. To achieve this requires an integrated customer-excellence vision that bridges the divide between the physical and digital worlds.
Jul 1, 2018   |  By Freshworks
To the outside world, customer service agents are the face of any business. They influence how people perceive brands and are directly responsible for the retention and churn rates for any organisation. This is not an easy responsibility to shoulder, especially if you're new to the industry.
Jun 1, 2018   |  By Freshworks
When 76% of consumers say they view customer service as the true test of how much a company values them, you have to make sure that your strategy, and tool, are top notch. Here's a collection of best practices, drawn from our conversations with customers, to help you improve your agents' productivity and win customer love.
Jun 1, 2018   |  By Freshworks
What do you do to make sure your customers remain loyal to you? You need to earn your customer's trust and also keep it. How important is it? History shows how well known brands have ignored their customers and suffered for it.

Freshworks Inc. is the parent company behind the suite of products which includes Freshdesk, Freshservice, Freshsales, Freshcaller, Freshteam, Freshchat, and Freshmarketer. The company’s suite of products is designed to work tightly together to increase collaboration and help teams better connect and communicate with their customers and co-workers.

Founded in October 2010, Freshworks Inc. is backed by Accel, Tiger Global Management, CapitalG, and Sequoia Capital India. Freshworks has its HQ in San Bruno, California and global offices in India, UK, Australia, and Germany. The company's cloud-based suite of SaaS products is widely used by over 150,000 customers around the world including Honda, Bridgestone, Hugo Boss, University of Pennsylvania, Toshiba and Cisco.