Teams | Collaboration | Customer Service | Project Management

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Freshworks CIO Ashwin Balla shares his perspective on his ‘always-evolving’ strategic role. In a career that has spanned sales, marketing, and engineering, Ballal has put empathy at the center. By putting himself in users' shoes, he's able to identify and eliminate pain points that technically-minded CIOs might never notice.

Dr. Kirstin Ferguson is a globally recognized leadership expert, ranked by Thinkers50 as one of the top 50 management thinkers in the world. With a career that began as an officer in the Royal Australian Air Force, Kirstin has gone on to become a CEO, board director, and acting chair and deputy chair of the Australian Broadcasting Corporation. Kirstin brings decades of leadership experience across a variety of sectors—public, private, military, and media—combined with deep academic expertise, including a PhD in leadership and culture.

Discover how AI is transforming Agent Workspace in our latest Product Insights Exchange. On May 22, customers and Zendesk’s product team explored AI features like Agent Copilot through a live demo. We discussed feedback, previewed upcoming enhancements, and uncovered ways AI can boost agent workflows and support efficiency. A must-watch for anyone interested in the future of customer service powered by AI.