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Customer Service

Pardot's Founder, David Cummings' Stories of Startup Challenges l Sit Down Startup Podcast

Join Adam O'Donnell on Sit Down Startup as he sits down with David Cummings, the founder of Pardot, which eventually sold to Salesforce. In this episode, they discuss pivoting from unsuccessful strategies, customer discovery, and marketing automation platform, while sharing their personal stories of startup challenges.

CMDB Definition, Benefits, And Best Practices

Managing and maintaining a complex IT infrastructure throughout an organization is no small feat. If this is your case, implementing a CMDB (Configuration Management Database) to support your IT Asset Management strategy will make a big difference. In a nutshell, a CMDB is at the core of the ITIL Configuration Management process since it enables you to capture a larger number of Configuration Items (CIs), their interdependencies, and any possible changes they might face.

Customer Service Strategy: Drive Loyalty & Elevate Customer Experience

In an increasingly digital and customer-centric business landscape, having an effective customer service channel strategy is no longer a luxury—it’s a necessity. A customer service channel strategy determines how your business will communicate with customers, addressing their concerns, resolving their issues, and ensuring their satisfaction across various channels. It is a roadmap to customer satisfaction, loyalty, and ultimately, business success.

Customer Health Metrics: Nurturing Customer Relationships

In today’s highly competitive business landscape, understanding your customers is not just beneficial—it’s critical for success. But how can businesses truly gauge the health of their customer relationships? The answer lies in leveraging data through customer health metrics. Welcome to our in-depth exploration of customer health metrics—the indicators that help businesses measure, interpret, and improve their relationships with customers.

The Secret to Data-Driven Customer Support Success

The data collected in your customer support department does not begin and end with customer support personnel. The benefits of the data collected here touches every other aspect of your business including hiring, product support, marketing strategy, and more. Your customer data is an incredibly rich source of information, particularly if your communication channels are optimized for customer use.

5 InvGate Service Desk Features to Boost Service Desk Managers' Performance

Service desk managers monitor the service desk performance and thus need a tool that adapts to their specific needs. In particular, these service desk software features will boost help desk managers' productivity: See what these look like on InvGate Service Desk in this service desk manager view walkthrough.

Customer Service Management Best Practices: Success in B2B Landscapes

In today’s dynamic and fast-paced B2B ecosystem, the integral role of customer service is more pronounced than ever. Beyond being a distinguishing factor, delivering superior customer service has emerged as a strategic business imperative. Data from American Express underscores this, noting that over half of consumers have abandoned a planned purchase due to subpar service, and a third would contemplate switching companies after just a single instance of poor service.