Teams | Collaboration | Customer Service | Project Management

Inbound vs Outbound Call Centers: How They Differ

Are you unsure of the difference between inbound vs outbound call centers? What makes them different, and which one is best for your business? In this post, we want to set the record straight. Since outsourcing to call centers has become an increasingly important part of running a business in the new age of marketing and sales, your company might find itself wondering what the differences are between inbound and outbound call centers.

7 Best practices for great customer service amid a pandemic

The COVID pandemic has been many things to many people. This unprecedented crisis has affected every corner of the globe and every sector and industry. We have witnessed the tireless bravery of our healthcare staff and the tragedy of so many lost lives. But we have also seen businesses around the world rise to the challenge of coping with this crisis and getting things done.

What Is Customer Perception And How Can Brands Track It

Customer experience is key to gauge how your customers perceive your brand. The reaction that customers have in response to the way your company treats them is crucial. Businesses have to work hard to attain and retain customers, for which keeping an eye on customer perception matters throughout their lifecycle.

The Power of Culture (Happy Employees = Happy Customers) by Girish Mathrubootham, CEO, Freshworks

In the first episode of Fresh Insights, Girish Mathrubootham (Founder and CEO, Freshworks) and Micah Solomon (best-selling author, Senior Contributor to Forbes) discuss building and expanding a global organization to delight and serve businesses of all sizes better. About Fresh Insights: Fresh Insights is a video series that dives deep into the latest thinking from the Freshworks leadership team. Watch to learn more about their perspectives on company culture, product development, go-to-market strategies, and customer experience.

Business Automation Workflow (How To Implement)

Have you established a business automation workflow? If you’re committed to running an efficient operation that fires on all cylinders, you should be embracing automation at every level of your workflow. Automation is no longer the future - it’s here now. Failing to make use of workflow automation tools will leave your business running at a disadvantage. The inefficiencies of not utilizing a business automation workflow are costing organizations 20-30% of their annual revenue.

What is WhatsApp Business? Understanding the difference between WhatsApp and WhatsApp Business

Messaging apps have the highest customer satisfaction rating of any support channel and their usage has skyrocketed. In fact, the volume of support tickets over WhatsApp alone jumped 101 percent in 2020, according to our 2021 Customer Experience Trends Report. Customers want to interact with companies over the same channels they use with friends and family. And businesses are following suit: 53 percent of companies that launched a new channel in 2020 added messaging.

Why a 360 customer view is key to great customer service

According to the Zendesk Customer Experience Trends Report 2021, ecommerce rose by 30 percent during the global pandemic, and 64 percent of customers said they used a new digital customer support channel in 2020. Clearly, the pandemic pushed more customers online, ramping up their engagement with companies over dozens of touchpoints.