Roadmapping in Asana as a Growth PM at Asana
In this blog article, hear from Adam Higa, Growth PM at Asana. I’m a Growth PM at Asana, and yes — I use Asana to build features for Asana. Very meta, I know. But being both a user and builder gives me a unique perspective on what works. I’ve developed a system with Asana that keeps me focused on outcomes, not just shipping features. Given it’s January, I wanted to share three tips for how I approach roadmapping and OKR planning in Asana.