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What are the Different Support Channels B2B Companies Should Offer?

B2B (business-to-business) customers are becoming more demanding. After experiencing some of the more modern support methods in their everyday B2C (business-to-consumer) lives, they are increasingly expecting B2B companies to keep up. However, there is no one right answer for which channels a B2B company should offer for customer support. Below are the core customer support channels for the B2B industry, alongside specific reasons why companies offer them and why they choose not to.

Truly Embrace Customer Appreciation with Freshdesk's AI-powered Thank You Detector

You have just started work and your calendar looks packed for the rest of the day. There are several tickets in the queue and you start resolving them one-by-one. A frustrated customer reports an issue. You help the customer out and update the status of the ticket to “resolved”. Job well done.

Stay on top of your workload (and mental health) with a time tracker.

Productivity often feels too much like a fleeting moment than a focused channel. It’s too tempting to open a new browser tab, check your phone, or (if you’re like me) pace madly around your desk in a reluctance to sit still. Capturing that moment of focus and stretching it as far as you can is the key to finding the productivity groove you’re seeking on a daily basis. Easier said than done, right?

Yesterday's extraordinary is today's ordinary

Why are companies increasingly competing on customer experience? Think about how high the bar’s been raised by disruptive brands like Uber and Amazon—we’ve latched onto innovative concepts like on-demand transportation and same-day deliveries as though they’ve been around for decades, proving that customers aren’t averse to change when it results in greater convenience.

How To Improve Customer Service With Helpdesk Automations

No matter the industry, region or product — the true goal of all customer support teams is not just to provide assistance when a customer reaches out, but to deliver moments of ‘wow’ to each customer. However, as the importance of great support grows, so does its complexity. Customers can now reach out through emails, calls or live-chat, follow-up on social media, leave reviews on public forums and they expect regular updates to keep track of their issue.

Get These Freshworks Marketplace Apps to Simplify Your Tasks

Welcome to yet another app round-up where we have put together some of the recently added Marketplace apps. We are on the road to reaching 800 apps across our three flagship products—Freshdesk, Freshservice, and Freshsales—by the end of this month. And very soon, you will be able to view and access Freshchat apps on the Marketplace. In the meantime, let’s take a look at the dozen-odd apps that have hit the Marketplace these past few weeks.