Teams | Collaboration | Customer Service | Project Management

How to use sales psychology to increase lead conversion rates

Sales is a mind game. You can’t expect to convert a lead into a customer if you don’t understand the motivations behind their purchasing decisions. Why? Because humans have innate psychological tendencies—cognitive biases—that affect their perspectives and decisions. If you want to convert more leads, you have to understand what motivates them and how to use that to your advantage. This article is a guide to doing just that.

Coding 'Customer for Life': A Peek at Product Engineering in Freshworks

Building a product is no easy task. Coming up with a new idea, hiring people to execute it, and being updated on customer trends can sometimes become a bit overwhelming. While every business tends to be customer-centric, some dreaded questions arise in our minds from time to time.

The Basics of Agile Project Management Using OneDesk

The principles of Agile project management took root in the software development and engineering fields. There are many different methodologies (such as Scrum or Kanban) on how to implement these processes, but agile does not have to be complicated and can be applied to any field (but maybe shouldn’t be). This article aims to take you a few steps beyond the simple principles of Agile, with actionable information, while avoiding the dogma of any particular methodology.

5 Reasons Why You Should Try AI-Based IT Support for Your Business

Artificial Intelligence refers to the simulation of human intelligence processes by machines, computer systems to be precise. These processes primarily include learning, reasoning, and self-correction. Machine learning is a term that is synonymous with AI. As the name suggests, machine learning refers to empowering machines to learn by themselves using the data provided and predict the best possible outcome of a complex problem.

Vivantio Roles and Permissions

Are you a company with multiple departments using the same ITSM platform or an IT service desk with multiple technicians? If so, you might want to enable roles and permissions. Roles and permissions are crucial because they determine who–and what departments–can perform certain operations and access particular (e.g., confidential) data within the software. In this video, Lauren, our content marketing specialist, provides an overview of the roles and permissions capabilities within the Vivantio platform.