The AI transparency gap: Finding opportunity in the 'just ask ChatGPT' era
You deliver a full campaign in record time. When the client praises the speed, everyone freezes: “Do we say it was AI… or just smile and nod?” Client service teams everywhere are stuck in what we call the AI transparency gap — the no-win zone where being too honest or not honest enough can harm your business. Here’s the truth: It’s a double bind that drains trust and costs real money. But what if this problem is actually your biggest opportunity in disguise?