Even though Software-as-a-Service (SaaS) has existed since the 1990s, the pandemic’s early stages coincided with its peak. Following the initial lockdowns of 2020, telecommuting and hybrid workplaces are becoming increasingly popular, and more businesses are putting critical business processes onto the cloud. The industry’s answer to this demand by developing solutions that essentially cover every division and business function since then has been one of the largest SaaS trends.
Hourly. Project-based. Value-based. Hybrid. There are a ton of pricing models available for agencies, and while the options listed above do have advantages, they’re not without their risks. For growing agencies, the pricing model you choose could have a significant impact on your profitability. That’s why working with clients on a retainer is a smart choice. Monthly retainers give you steady, predictable revenue and make it easier to structure your team’s workload.