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What is a KPI dashboard?

KPI dashboards display your most important business metrics in a way that’s instantly understandable. As a result, they help individuals and teams make better, faster business decisions. In any business, it's important to have a clear understanding of your goals and how you will achieve them. That’s why developing strong Key Performance Indicators (KPIs) is a crucial part of the goal-setting process.

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4 ways you can use our new Bannerbear integration to create even better dashboards

We recently shipped a new Geckoboard integration for Bannerbear. Why should you care? Because now you can generate snazzy images and graphics that display instantly on your Geckoboard dashboard. From live weather reports, to more engaging ways to visualize customer feedback, the possibilities are endless. And the best part is, you can automate the entire process, end-to-end. What is Bannerbear?

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Conversion Rates & Purchase Funnels: 6 Mistakes to Avoid

In marketing and sales, purchase funnels form a crucial part of how we view the customer journey. And the most common way of measuring the effectiveness of a purchase funnel is with conversion rates. Conversion rates provide a temptingly simple way of measuring how successful each of your tactics or touchpoints has been in moving the customer along – one step nearer to that all-important final stage – the sale.

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Anscombe's Quartet - why summary metrics lie

In business, we use summary metrics all the time. A summary metric is just another way of saying you have summarized a series of data into a single data point – like a total or an average. Most of the time, when you report on business KPIs like Revenue, Customer Satisfaction, Acquisition Cost, or Lifetime Value, you’re doing so in the form of a summary metric. But summary metrics can be misleading, because they reduce complex patterns in your data down to simple, singular figures.

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How to measure sales productivity through the success of sales calls

From booking rep appointments to even boosting your ecommerce conversion rate, sales calls can massively impact the success of your business, which is why it’s so important to know how to measure sales productivity by the success of your calls. When the discussion of sales calls comes up, many people instantly think of cold calling (phoning prospective customers before they express any kind of interest in your product or service).

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How to Leverage The Right KPIs For Measuring Your Remote Team Productivity

It can feel like there’s little more to say about remote working. We know about the pressures on businesses, the adjustment to makeshift bedroom offices, and the way some workers have gradually gravitated to hoping they never see a return to traditional office structures.

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Stop creating Sales dashboards in Excel

Whether it’s Microsoft Excel or Google Sheets, most businesses use spreadsheet tools. In fact, if you're a small to medium sized business (SME), it’s likely that spreadsheets are your main way of tracking sales performance. However, there is one huge downside to both Excel and Google Sheets – data visualization. When it comes to visualizing your KPIs, spreadsheets are not a great tool for helping people quickly and easily understand what’s going on.

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IQS - the Essential Metric for Customer Service Quality Assurance

In this article we’ll explore why many Customer Service teams are turning to IQS (Internal Quality Score) as their North Star metric to guide their customer service quality. Fantastic customer service quality occurs when customer wants are met and surpassed through support interactions. But the ‘customer wants’ box is a difficult one to tick.

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Revenue Churn: What it is and how to improve it?

If there is one word that growing SaaS companies loathe the most, it is probably churn. Churn of any kind can be worrisome, but revenue churn, in particular, can kill a business if neglected. Revenue churn is a measure of how much money your company loses during a given period of time, typically per month. Fortunately, revenue churn can be reduced with the right knowledge and strategy.