Tel Aviv, Israel
May 28, 2023   |  By Team
As the industry’s favorite end-to-end platform for product organizations, we have been listening to our business customers around the world adding more ways for product teams to benefit from our platform. For example, we recently released integrations for Figma, InVision, and Adobe XD, to allow product designers to embed their wireframes and journey maps right into the relevant items in for their product management coworkers to review.
May 23, 2023   |  By Team
Bill Gates has said, “It’s fine to celebrate success, but it’s more important to heed the lessons of failure.” He’s also been quoted as saying, “Your most unhappy customers are your greatest source of learning.” Gates, you’ve probably heard, managed to launch a few successful products in his day.
May 13, 2023   |  By Team
Yes, you need a product development process if you want to build and release successful products. But no, creating this process doesn’t need to be difficult. We’ll show you a simple, logical formula you can follow to give your products the best chances of success.
Apr 27, 2023   |  By Team
Marty Cagan, founder of the Silicon Valley Product Group, once wrote: “Most product organizations I meet don’t even have a product strategy.” If your team has a similar challenge, and you’re not sure how to develop your own product strategy, keep reading. We’ve got some expert suggestions for you.
Apr 16, 2023   |  By Team
Product strategy is the process of defining and communicating how a company’s products or services will meet customer needs and achieve business goals. A successful product strategy requires careful planning, market analysis, and customer research. In this blog post, we’ll explore the role of market research in strategic planning and how to create a winning product strategy.
Apr 9, 2023   |  By Team
In response to customer complaints that it was becoming confusing to figure out whether they were viewing the DVD-rental or on-demand portion of the Netflix site, the company’s CEO decided to split these two services into separate businesses — and charge for each individually. The result was an updated Netflix subscription that offered streaming content only, and a new standalone DVD-rental service called Qwikster.
Apr 5, 2023   |  By Team is continually adding more workflow capabilities to our end-to-end product management platform. Recently, for example, we announced integrations for design tools Figma, Adobe XD, and InVision. And now, you’ll find even more visual collaboration tools integrated into your workspace — specifically Miro and the wireframing and prototyping app Axure.
Mar 27, 2023   |  By Team
In any product development process, it’s essential to identify what needs to be done and prioritize the work items effectively. Prioritizing can be tricky, especially when dealing with numerous requirements! Lucky for us, that’s where the MoSCoW method comes in handy. The MoSCoW method is a prioritization framework that helps product teams categorize their work items based on the order of their importance.
Mar 21, 2023   |  By Team
Product prioritization is the process of evaluating items on a product backlog — features, epics, stories, bug fixes, or entirely new products — and ranking them according to which ones promise to deliver the most value for the work involved. After ranking these items using one or more product prioritization frameworks, a product team can then meet with the Developers to discuss how to break the higher-priority activities into actionable tasks.
Mar 14, 2023   |  By Team
There are a lot of product management apps on the market today, and that’s great news. It means that as a Product Manager, you’re finally getting your long-overdue respect, with tools designed just for you. But this crowded market also creates some challenges, like figuring out which platform is the right choice for you and your product team.
May 31, 2023   |  By Craft
In today’s fast-paced world, Product Managers are constantly challenged to deliver exceptional results while juggling limited resources. We understand your struggles and are here to equip you with the strategies, techniques, and insider tips that will transform your approach. Get ready to boost your productivity and efficiency as a Product Manager!
May 28, 2023   |  By Craft
Leverage’s built-in prioritization best practices like RICE, MoSCoW, WSJF, and more to streamline your team prioritization and build great products with confidence.
Apr 20, 2023   |  By Craft
Elad Simon,'s CEO & Co-founder, teamed up with product leader Nacho Bassino to give you a crash course on how to: Watch the recording, go over the slides we presented, and become a product strategy rockstar.
Apr 3, 2023   |  By Craft
The economy is crazy, but your product management career doesn't have to be. On this webinar, Joe Ghali (280 Group) and Elad Simon ( discussed a Product Manager's typical career path, and the core skills they will need to stand out in uncertain times.
Mar 24, 2023   |  By Craft
Make smart product decisions, align your team, and tell a compelling product story with - the end-to-end product management platform with best practices built-in.
Mar 2, 2023   |  By Craft
Watch Dean Peters (280 Group) and Elad Simon (, who teamed up with ChatGPT to help you work smarter to deliver the right product.
Feb 12, 2023   |  By Craft
280 Group Product Consultant, Joe Ghali, teamed up with Co-founder and CEO, Elad Simon, in this webinar “Grounded” to discuss the product management challenges Southwest Airlines faced and the important lessons that can be learned as a result.
Sep 5, 2022   |  By Craft
Make smart product decisions, align your team, and tell a compelling product story with The end-to-end product management platform with best practices built-in.
Jul 17, 2022   |  By Craft
An end-to-end product management platform empowering product teams to build great products with confidence.
Jul 17, 2022   |  By Craft
Lead the path to great product management with best practices built-in every step of the way.

The best-in-class platform for product managers. Elevate your product management workflow to build and launch the products your customers really want.

Use our planning tools to articulate and connect your product vision, strategy, and personas to goals, initiatives, and product features. Easily prioritize what to build next and plan efficient work with your dev team. Create visually compelling roadmaps to give your customers, management and teams insight into your product decisions and let them know what’s coming up. It’s quick and easy to LiveShare them with internal and external stakeholders.


  • Get everyone on the same page with plans, roadmaps, and strategy: Inspire and lead your organization with a compelling, well-communicated product plan. Bring stakeholders on-board with beautiful roadmaps and motivate teams with clearly defined features.
  • Turn feedback and ideas into more innovative products: Use the ideation portal to easily aggregate, prioritize, and convert user feedback and product ideas into what you build next. Integrate with Intercom, SalesForce, and Zendesk, and set up customizable workflows.
  • Customized onboarding to build better products, fast: Get familiar with our intuitive interface. Have all your questions answered quickly. Our premium onboarding service provides personalized training for your employees and teams.
  • Deploy with confidence: offers data encryption, a private cloud, SSO logins with multiple providers and enterprise-class SLAs. is the ultimate product management software for your entire product lifecycle.