Teams | Collaboration | Customer Service | Project Management

Utilization rate is the measure of available time used for billable work, expressed as a percentage. You can determine utilization rate by dividing a team member’s total number of billed hours by the total hours they have available. In this piece, we’ll explain how to calculate utilization rates and discuss ways to reduce work about work and improve these rates across your team.

Social media audits are an easy way to keep track of your social media accounts. Generally, it’s best to review your accounts quarterly; however, you can choose a frequency that best fits your company’s goals. Below, get the seven key steps to complete a social media audit, plus a free template to keep all of the information in one place. Social media is the place to market your business and reach your customers far and wide.

Long-term goals are objectives you want to achieve months or years down the road. Setting this type of goal gives your work purpose, helps you make better decisions, and offers a hefty dose of daily motivation. In this article, we explain how you can use long-term goals to accomplish big things over time, with examples. When you think of an ideal future for your work, what do you see?

Visual project management allows you to see your project tasks and workload displayed in a visual format. When you can see your work, it’s easier to streamline efforts across your team, stay on track, and avoid potential bottlenecks. Often, this is done as a project timeline, calendar, or Kanban board. Learn more about the most common visual project management tools and how to use each (with examples).

I've been captivated by the potential of AI since my early days in the tech industry. Though the path forward wasn't always clear, I sensed that AI would fundamentally transform the way we work and live. At Asana, we initially focused on more immediate breakthroughs in machine learning and natural language processing.

When launching a new product, organizations are faced with many challenges. For example, issues like fragmented communication, lack of visibility, and unclear goals are common. Learn strategic solutions to streamline processes and enhance team collaboration for successful product launches. On paper, product launches seem deceptively simple—you brainstorm a great product, set a game plan and, with a few adjustments, set a successful launch in motion.

Many large companies struggle to achieve their strategic goals due to implementation challenges. Learn five common goal management obstacles and solutions, including ways to enable better visibility, flexibility, accountability and resource allocation. Designing goals is a routine part of planning in every enterprise organization. In theory this should be simple—you set goals, make a plan to achieve them, and adjust as needed. The reality turns out to be much different.

For Jana Beiswenger, Head of Business Program Management at Asana, work intake is hugely cross-functional. Her team focuses on business transformation—in other words, making Asana a more effective organization. To do that she needs to align teams around the right strategic programs and ensure Asana has enough resources to achieve business-critical goals. “My role is about creating the right focus holistically so we can execute as a team.

For Tara Vajra, Head of Creative Operations at Asana, creative production is a tight balancing act. Her role requires her to constantly measure existing resources against new requests and larger marketing goals. This is especially tricky at a global company, where she needs to produce assets that work across cultures and partner with stakeholders who live around the world.