The more positively employees experience their work, the better they perform, the longer they stay, and the greater their impact on those around them. That’s why it’s critical for HR strategists to stay ahead of the employee experience (EX) trends redefining the shape of work.

Information overload is real. Employees are bombarded with emails, texts, instant messages, notifications and more — causing stress, hindering productivity, and increasing the likelihood of important messages getting lost in the clutter. So, how do you cut through the noise as an internal communicator? Personalization and targeting.

Despite some misconceptions, HR insiders know there's a whole world of complexity in their work — from navigating employee needs to integrating cutting-edge tech like AI. It's about understanding and managing the evolving world of work.

Thousands of IC pros passionate about elevating employee communication and experience tuned into our first-ever Internal Communications Virtual Summit. And wow, we learned some incredible insights, innovative strategies and forward-thinking best practices from industry experts on topics ranging from harnessing AI for comms to research into the current state of internal communications and lots more in between.

You only get one chance to make a first impression — especially in the workplace. When you onboard new employees, the initial welcome experience sets the tone and has a significant impact on probability of retention over the longer haul.

Your role changes throughout the week and even throughout the day. This is comms, after all. We wear many hats. Sometimes you are the creator. Sometimes you’re the strategist. Sometimes you’re the boss. Sometimes you’re bossed.

Numerous studies show that high employee engagement drives organizational success, improving key outcomes such as profitability, productivity and employee retention. Disengaged employees have the opposite effect.