Need to know your market better? Create personas for your buyers to learn what they want. Run this Confluence + MURAL exercise to understand your buyers in product development or marketing.

This How-to video includes:

“Coaches and Analysts” exercise from soccer

How to set up a MURAL board

Demo of filling out board

Adding and sharing in Confluence

Want more? Learn better asynchronous project collaboration across teams with Confluence + MURAL: www.atlassian.com/software/confluence/async-project-collaboration