Teams | Collaboration | Customer Service | Project Management

Subtasks are one of the most useful parts of Asana. They let you break a big task into smaller steps, assign pieces of work to different people, and track progress without losing sight of the bigger picture. But working with subtasks used to take a few extra steps. You'd leave your project view, open a task pane, and work from there. If you wanted to turn an existing task into a subtask, you had to open a menu, search for the parent task by name, and click through a few more steps to confirm.

Stephanie Bui, content marketing strategy lead at Asana, used to think about her role in straightforward terms: managing content calendars, overseeing assets, and running a team. That framing worked when each idea lived in one or two places, like a gated asset or a blog post. The work started with one strong idea and ended when it shipped. AI changed all of that. A single idea ending at one asset was no longer enough. "AI raised expectations," says Steph.

A growth marketing team builds an intake rule in Asana that handles their repetitive tasks. The rule handles every incoming request: One branch for high priority requests spins up and assigns subtasks so that the team can get straight to work. Another for medium-priority tasks uses AI to summarize the request and suggest next steps. A third routes low-priority requests to the team's backlog with a due date. The rule is complex, and it works beautifully. Then the sales team wants to use it too.