Every month, we invite agency experts from around the world to share their advice on some of the toughest questions facing the industry. Teamwork’s Head of Partnerships and webinar host, Logan Lyles, was recently joined by Databox CEO, Pete Caputa, to discuss how agencies can use a 5-part framework to increase their margins–a hot topic in today’s macro environment.
In agency life, there’s no better feeling than the buzz of winning a new client. Did someone say “open bar”? But with it now being 16 times more expensive to build a long-term relationship with a brand-new client than an existing one, there’s never been so much pressure on agencies to get client onboarding right. That’s why more and more agencies are choosing project management software to track projects and centralize communication between stakeholders and your team.
Are you constantly putting out fires, in dire need of a vacation but have no time to spare, and lost in terms of long-term business goals because you're too busy trying to survive each day? If this sounds like you, you’re probably in the early stages of growth at your agency, what Teamwork CEO Peter Coppinger has coined the “Deliver” stage in his eBook, The Ultimate Guide to Scaling Your Agency.
A recent study found that 33% of companies spend one or more days per month collating project reports. Using Airtable may seem like the best idea for managing your agency’s workflow quicker while staying organized. But, maybe it’s not. Yes, Airtable’s functionality is seamless, it’s a well-known app, and it offers a good bit of customization.
With a proliferation of tools, teams often find themselves bogged down by manual tasks, disconnected data, and an overwhelming number of apps to manage customer relationships. This can lead to a reduction in productivity, team alignment, and ultimately, business growth. What’s the solution? Automation! Welcome to Part 2 of our Teamwork + HubSpot No-Code Automations series!
A quick web search for project collaboration or project management tools will yield more than two billion results! Among the most reputable collaboration tools out there is Basecamp, a platform that's been in existence since 2004 and is trusted by many. However, Basecamp's lack of common project management features (such as Kanban boards and Gannt charts) may be enough to make your team turn elsewhere. So, what are some of the best Basecamp alternatives?
If you’ve spent any time in project management since space 2006, you’ve probably heard of Wrike. It’s been a popular project management software for teams at large enterprises. With time-saving templates, Kanban boards, and integrations with more than 400 applications, this platform does have a lot to offer. But is it the best option for your agency and its unique needs? With so many project management platforms available today, it can be hard to confidently narrow down your options.
The more potential customers can find your client’s business online, the more often they’ll choose their product or service. Greater visibility means more customers, more sales, and — you guessed it — more revenue. This translates directly into a better bottom line for your agency. Want to know more about search marketing visibility and get some tips on increasing your clients’?
Keywords aren’t exactly king in content marketing — but they do make a huge difference in how well your content performs. Consider this: According to a search traffic study from Ahrefs, 90.63% of all content gets no traffic whatsoever from Google. Zip, zero, zilch, nada. Meanwhile, keywords are a big part of what drives organic search traffic.
Just when you think you’ve got Google’s algorithm all figured out, bam: another update. It’s the song that never ends, and agencies that want their clients’ websites to perform well have to stay on top of it. Site audits are one of the best ways to do exactly that. Regular site audits can help you identify red flags and potential problems within your client’s site that could result in lower search engine rankings.
