Monthly Recurring Revenue (MRR) & Annual Recurring Revenue (ARR) | Data Smarties
What is MRR? What is ARR?
Dale explores Monthly Recurring Revenue & Annual Recurring Revenue – two metrics widely used by subscription and SaaS companies. Including what they are, how to calculate them, and how to use them in a smarter way.
Build a live dashboard to track MRR and ARR with Geckoboard: https://www.geckoboard.com/
00:00 – Intro
00:33 – What is Recurring Revenue?
01:10 – Calculating ARR and MRR
03:01 – MRR/ARR measure the present
04:41 – MRR/ARR don't measure cash flow
05:26 – Break these metrics down visually
Music by Mikel: https://www.youtube.com/watch