Human brains are wired to process images 60,000 times faster than text. The age-old adage that “a picture is worth a thousand words” is apparently severely undershooting it. Not only that, but an image has the ability to instantly traverse cultural and lingual barriers. Heard of the painting The Starry Night by Vincent van Gogh?

What can be more important than patient satisfaction? Patient health naturally, but patient satisfaction isn’t all that far behind. For essentially any healthcare organization, patient satisfaction is the backbone of success, yet all too often it’s left on the backburner. There’s really only one way to improve the happiness and satisfaction of patients – a better experience. But what ultimately entails an ideal patient experience?