B2B customer portals ensure that every client receives efficient, personalized service. They solve many of the common challenges that leave B2B customers feeling dissatisfied with their service experience or underserved by their product as a result of their lack of customer education or troubleshooting information. The following table shows some of the most common customer challenges in the B2B space and how customer portals address them.

Customer experience (CX) personalization is vital in ensuring that each client gets the service that meets their individual needs. This involves the ethical collection of necessary information, the use of this information to break up the market into segments based on what “value” means to them, and the implementation of plans and tools to bring that value to as many customers as possible.

As shoppers trend towards becoming true omnichannel consumers, they’re opening both their real and virtual wallets. They expect the same personalisation and excellent service no matter where (or when) they shop. Retailers can deliver great omnichannel CX and reap the rewards.

An effective B2B help desk is an excellent start to building a quality customer experience. For internal and client issues, help desks provide a streamlined way to submit support tickets, get assistance, and provide valuable information to the business. This is only the case, though, if it is done right. To ensure that it is effective, implement help desk best practices with proven results.

Banks that consistently optimise the customer experience grow 3.2x faster than competitors that don’t. And with over 50% of consumers reporting that they’d switch to a competitor after a single unsatisfactory interaction, customer experience has never been more important for any industry. Here are some trends and best practices to help guide your CX strategy – and drive customer relationships that last.

Many of the largest manufacturers have grown through acquisition, and this means bringing together so many different business processes, making the decision on what to consolidate, and what to keep separate, often challenging to say the least. Many manufacturing business processes– such as order to cash– weren’t originally intended to be joined up. That has often resulted in a lack of visibility around the pre-sales and post-sales experience.

When establishing a B2B support ticketing system, one of the most critical decisions facing team leaders is determining priority levels for support tickets. Without a standard for prioritization, systems would essentially dump all support tickets into one pool, leaving teams with no clear starting point or goal. This lack of direction often leaves urgent issues unattended, causing potential security risks, major downtime, and customer dissatisfaction.

Tracking a service department’s workflow and monitoring the progression of ticket-handling steps is essential to identifying potential customer service efficiencies. Disorganization within this process often leads to excessive response times. Company leaders that manage the ticket lifecycle effectively can maintain an accurate overview of resolved tickets, and identify the stages of the ticket lifecycle for those still in progress.

Let’s face it: Zendesk is great. It’s one of the most popular helpdesk tools out there. But, it also has its shortcomings, and there are numerous competitors on the market. A portion of these Zendesk alternatives are open source solutions. The unique advantages of open source software play well into the customer service space, and they are here to stay. After all, open source solutions are no longer reserved for small businesses and teams.

Customer service can make or break you, especially how you handle web chat software issues. And the more companies, websites, brands, or customers you have, the more complicated it gets. With web chat software, you can handle incoming support requests with ease. There are several advantages to investing in live chat software for your customer service support requests.

There has been plenty for the manufacturing industry to be concerned about in recent times. The ongoing effects of the pandemic and, more recently, the war in Ukraine have exposed supply chain vulnerabilities that are forcing companies to adapt quickly. Those who don’t, are faced with the unwelcome prospect of being unable to get their goods onto store shelves or being left with a costly overstock in their warehouses.

As businesses grow, providing on-demand customer service responses can begin to feel a bit overwhelming. When an increased volume of general inquiries is compounded by specific requests that require time-consuming replies, the backlog of customer service tickets can lead to frustrated buyers and a stressed-out service team.

When implementing new IT solutions, businesses can employ a number of strategies to improve existing systems. In many cases, the value of these strategies correlates to their scale. Businesses of different sizes have varying needs that scale alongside them—larger organizations with system-wide setbacks often require sizable investments to obtain evenly matched software solutions.

OpenAI’s ChatGPT crossed more than 1 million users within a week. This is a testament to the immense potential of powerful language models. ChatGPT is currently available for research preview, but numerous experimental features were introduced using the GPT3.5 base model architecture. These advancements are propelling the transformation of conversational AI towards a human-like experience.

Customer success is on a steady path to becoming a fundamental pillar of any SaaS organization. As a result, it’s only becoming more demanding and fast-paced. The need for tips to increase the productivity of Customer Success team is more important than ever before. So without wasting much time, let’s get into it!

The configuration of IT assets is one of the most vital first steps in creating a functional network. Most firms establish a schedule for ongoing maintenance and plan on making essential upgrades to improve their IT infrastructure on a continual basis. This kind of asset management requires a high level of awareness and oversight, as issues with configuration can result in significant downtime.

In today’s challenging economic climate, business leaders face a complex challenge: cut costs wherever possible, yet continue to invest in areas that drive long-term sustainable growth and profitability. One easy target for the chopping block is the complex, unwieldy tech stacks full of legacy software, some of which have never been fully implemented. Leaders are scrutinizing those budget items like never before.

We all know that we should keep our apps and devices up to date. From adding features to fixing problems, updates help ensure that everything works as it should. Yet many businesses put off updating their software, often sticking with old systems until they fail. There are many reasons for this, including cost, time, fear of change, and that old chestnut: if it ain’t broke, don’t fix it.

From chatbots to intelligent routing systems, AI is transforming how companies communicate with customers. According to Servion Global Solutions, artificial intelligence (AI) is set to power 95 per cent of all customer interactions by 2025. And it’s not just businesses that love AI: Zendesk’s CX Trends Report 2022 revealed that two-thirds of customers approve of AI for making their lives easier, saving time, and improving their overall experience.

A recent MuleSoft survey found that the average business uses almost 900 different applications—but only 28 per cent of those applications are integrated. This means employees are wasting huge amounts of time switching between apps, searching for information, and entering data manually. But there’s a better way.

Calculating your customer lifetime value (CLV) can seem daunting. With so many different formulas and conflicting explanations, you might be unsure where to start or even confused about what exactly it measures. But don’t worry because we’re here to explain the ins and outs of this important metric. After all, measuring your CLV can help guide marketing spend, uncover marketing impact, and identify your most valuable customers.

Chatbots are a great way for companies to keep up with growing customer expectations. As AI-powered solutions get more sophisticated, customers are more open to chatting with a bot. Indeed, Zendesk’s CX Trends 2022 Report found that 69 per cent of customers are willing to interact with a bot on simple issues. And with good reason. Bots are fast and responsive. Plus, it’s a lot easier to be there for your customers with a chatbot on your team.

Excellent customer service depends on knowing what you’re selling like the back of your hand. Business Wire revealed that consumers rank “knowledge about the product or service” as one of the top qualities of customer service agents. Customers expect support agents to know everything there is to know about a company’s products and services. Simply reading out specs from a product information sheet won’t cut it.

Businesses need loyal customers. But gaining and maintaining customer loyalty is hard work. Zendesk’s CX Trends Report 2020 revealed that half of customers will leave after just one bad customer experience and 80 per cent will leave after multiple bad experiences. These scary numbers highlight just how important it is to stay on top of customer loyalty. But with so many metrics and so much data, it can be tricky to know where to start. If that sounds familiar, this article will help.

The B2B helpdesk is made up of a core team inside a company’s IT apparatus that assists with issues that arise for a specific type of technological incident or problem. This serves an obvious need of ensuring that such issues are resolved quickly, reliably, and repeatedly—to reassure businesses and their clients that they can continue operating while a dedicated team promptly addresses these specific issues.